Room 004, School of Arts and Sciences
Central Campus
The highly interactive and engaging Workshop on Personal Communication -Learning from Brands and Building Brand Me, shall be your window into cultivating your unique identity, communication, skills, and values to develop your own personal brand. Strong personal branding, grounded in authenticity and consistent messaging, enhances credibility and attracts opportunities in professional and personal spaces.
Prakash Dharmarajan is a BSc in Economics from Presidency College, Kolkata and an alumnus of IIM Ahmedabad (1991). He possesses over 30 years of illustrious experience in Advertising and Marketing, holding leadership positions at Ogilvy, Publicis, Orchard, EID Parry, and McCann Erickson. Mr Dharmrajan is an independent consultant with B2B/B2C companies and MSMES besides a much sought after CEO coach, certified by Coaching Foundation India. His resume is incomplete without a mention of his accomplishments as a Theatre Actor and Cultural observer. Mr Dharmrajan, has been a visiting faculty at numerous leading Business Schools across India over the past 15 years, conducting courses on Marketing, Brand Management, Marketing Communication, and Business Communication. Thus helping students with insights into building a strong personal brand as a long-term investment that requires self-awareness, consistent communication, and a commitment to authentic value.